Certified Apartment Leasing Professional
Are you a leasing professional looking to become certified? Are you interested in career advancement or a career change? Let AAGLA help you advance your career in professional property management and become a Certified Apartment Leasing Professional! The Certified Apartment Leasing Professional (CALP) is often the first credential earned in a career in residential property management and assists leasing agents with integrating successful sales techniques, increasing resident retention, and meeting resident needs. Leasing professionals will strengthen their knowledge in professionalism, teamwork, relevant laws, effective sales processes, virtual leasing and market analysis, to develop the skills needed to successfully bring in and retain residents.
Gain a better understanding in:
- Generating traffic using the latest technology
- Measuring and managing your apartment community’s reputation
- Inspecting the leasing center, tour route, model units, and vacant apartments
- Researching the competition and developing building relationships with competitors
- Building a comprehensive community resource tool Creating effective marketing plans
- Relationship sales processes and evaluating your personal sales performance
- Evaluating a prospect’s commitment level and overcoming objections
- Preparing prospects for the next steps in the rental process
- Applying fair housing laws and developing and communicating rental criteria
- Qualifying prospective residents according to rental policy
- Preparing and reviewing leases with applicants Move-in processes
- Responding to resident issues and maintenance requests
- Building relationships with residents and creating a sense of community
- Reporting incidents, maintaining documentation, and taking corrective action
- Maximizing revenue and operational efficiencies Securing and processing lease renewals
- Preparing a market survey and evaluating marketplace opportunities
Featured Instructor:
Angel Rogers
Angel Rogers has held many positions in the industry with an emphasis on education and training. Angel brings her solid reputation as a fun, motivational, and “from the heart” instructor to her training and consulting business, Specialized Training by Angel Rogers. She is also a featured speaker for the National Apartment Association.
Dates:
August 13, 2025 - 9:00 A.M. - 4:00 P.M.
August 20, 2025 - 9:00 A.M. - 4:00 P.M.
August 27, 2025 - 9:00 A.M. - 4:00 P.M.
Must Attend ALL Dates
Location:
AAGLA Office, 621 South Westmoreland Ave., Los Angeles, CA 90005
Price:
Members: $599.00
Non-members: $799.00
Advance Registration Required
Once enrolled, there are no refunds on purchases of events and seminars. Please visit our website https://aagla.org/terms-of-use/ for details.
For more information, please contact Diana Alcaraz at (213) 384-4131 ext. 301 or diana@aagla.org
Featured Instructor:
Angel Rogers
ARM, CCRM Chief Learning Officer, National Community Renaissance and Owner, STAR Training
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