Anthony Luna

Anthony Luna is the CEO of Coastline Equity, a leading property management firm specializing in optimizing operational efficiency and tenant retention across multifamily residential and commercial properties. With over a decade of experience in the rental housing industry, he is a recognized expert in property management best practices, regulatory compliance, and maximizing investment returns for housing providers.
In addition to his role at Coastline Equity, Mr. Luna is a published author and a regular contributor to Forbes and Fast Company, where he shares insights on real estate, property management, and entrepreneurship. He also serves on the boards of the National Small Business Association, the Boys & Girls Clubs of the Los Angeles Harbor, and Entrepreneurs Organization Los Angeles, reflecting his dedication to leadership and community impact.
As a board member of the Apartment Association of Greater Los Angeles (AAGLA) since January 2025, he is dedicated to advancing professionalism within the rental housing sector. He supports AAGLA’s mission by promoting resources and education for rental housing providers, advocating for fair property owner rights, and fostering safe, affordable housing throughout Southern California.